Elgiganten Changing Logo

After 20 years with the same logo Elgiganten is now changing its graphic profile. "The new logo is inspired by the greater than symbol from mathematics. For us it means essentially that we should do more than what the customers want and expect from us ," says CEO Niclas Eriksson about the new look .
The old logo has been around since the company entered the Swedish market in 1994, but now the logo will be replaced.

This week begins the chain work to replace the signs at all its stores, starting in the Stockholm area. And this summer, the old Elgiganten logo to be gone for good.

- Both we ourselves, the industry and our customers have developed since then. We have experienced tremendous growth and a fabulous trip during our 20 years in the market. Low prices and wide selection has driven our focus has given us a strong position in the market up to today. The new logo feels more modern and more flexible to work with, but most of all it gives a much better picture of our vision and our daily work. It will support us in the next 20 years, where our aim is customer focus and is what distinguishes us in the Swedish consumer electronics market, says CEO Niclas Eriksson in a press release.

Net Entertainment stores with Caperio

Caperio have implemented a solution based on technology from Hitachi at Net Entertainment. The company, which develops gaming platforms, needs to continuously meet the ever-growing data volumes and performance requirements.
Therefore the decision was made to purchase a new scalable storage solution from Caperio. How much the deal is worth for Caperio is not clear.

- Net Entertainment is a challenging customer so that they are at the forefront of how you want to be able to utilize the best technology. For us at Caperio it is obviously a bit of a dream customer when they place high demands on design, implementation and management. We put a lot of resources to provide our customers with the latest solutions demanded by the business, says Christer Haglund about the deal.

Nexus Buys SE46

The Swedish company SE46 works with whitelisting software, which means that only approved content may enter the protected zone. This is done primarily by product ID Software.
According Nexus is the acquisition of the Swedish company is part of the company's vision of becoming a leader in the logical and physical access management .

- We operate in an increasingly interconnected world that poses challenges when it comes to cyber security. This means that it is increasingly important to provide secure access to data, devices, and other resources that are included in "the internet of things " . With Software ID from SE46 we can meet these challenges with unique solutions, says Nexus CEO Peter Gille.

- Nexus is the perfect abode for our product SE46 Software ID . Nexus solutions focus on the security challenges and uses similar technology. They are also successful business with a strong customer base around the world . I share the company's vision and is proud to be a part of this trip, says Fredrik Åhgren , co-founder and owner of SE46 in a press release.

King Exchange Adventure On The New York Stock

Yesterday was the first day of trading for the gaming company Kings shares on the New York Stock Exchange. The introduction price was set at $ 22.5, valuing the company at 7.1 billion dollars.

But the company received a tough start to exchange adventure. Fifteen minutes after the market opens, afternoon Swedish time, the stock had fallen by around nine percent, trading at 20.5 U.S. dollars.

King is notoriously behind the hit game of Candy Crush Saga. The company was founded in 2003 and has roots in Sweden, but nowadays the headquarters based at London. Last year the company made a profit of 3.7 billion. The company's Mobile last year was the most downloaded free app in the Apple store Appstore.

Microsoft On Nordic Tour

First stop on the tour will be Gallerian in Stockholm where Microsoft will be staying all weekend. The purpose of the tour is to showcase a number of different Windows products as PCs with Windows 8.1, phones with Windows Phone and of course Microsoft's own Surface 2 and Surface Pro 2.

- Regardless of whether it is work or pleasure provides ecosystem with Windows and the Windows Phone offer new opportunities and strengths that none of our competitors can offer. We appreciate to meet people and together talk about how Microsoft can best be a natural and valued part of everyday life, says Thomas Floberg , President of the Windows and Surface, who looks forward emopt to demonstrate so-called 2-in -1 units. For more information visit Microsoft.com

Huawei want to recruit and train Top Students from Sweden

Chinese telecom company Huawei are doing very well in Nordic and in Europe.
During Mobile World Congress in Barcelona they launched a training program
for Swedish engineering students. They plan to pick out 10 Top Students who,
among other things, will receive technical training in Huawei's facility in
Shenzhen China.  This is one way to attract the Best of the Best and within
Telecom, many of these can probably be found in Sweden.